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    Course · Business Strategy trackStrategy

    Business Strategy Examples

    Deconstruct business strategies from Netflix, Amazon, Costco, IKEA and Shopify.

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    Business Goals · Horizons
    Short-term · primary · growth — the 3 goals every team aligns to.
    Lean Canvas
    Problem, solution, value prop, segments, channels, revenue, costs.
    Language Vocabulary
    Words we own · words we ban. With examples.
    OKR Planner
    Objectives with 3 Key Results each.
    Define · Business Model
    One page that says how we make money.
    Define · Business Goals
    Lock the 3 goals every team aligns to.
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    Business Model
    How the business creates, delivers and captures value in one coherent design.
    Business Model Canvas
    Nine building blocks (customers, value, channels, revenue, resources, activities, partners, costs).
    Value Proposition Canvas
    Match customer jobs, pains and gains to products, pain relievers and gain creators.
    Revenue Models
    Subscription, usage, transaction, licensing, marketplace, ads — pick what fits value delivery.