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    Course · Business Strategy trackStrategy

    Business Model

    How the business creates, delivers and captures value in one coherent design.

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    Facilitator guides, practice worksheets and completed examples for running this with your team.

    Define · Business Model
    One page that says how we make money.
    Lean Canvas
    Problem, solution, value prop, segments, channels, revenue, costs.
    Business Goals · Horizons
    Short-term · primary · growth — the 3 goals every team aligns to.
    OKR Planner
    Objectives with 3 Key Results each.
    Define · Business Goals
    Lock the 3 goals every team aligns to.
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    Business Model Canvas
    Nine building blocks (customers, value, channels, revenue, resources, activities, partners, costs).
    Value Proposition Canvas
    Match customer jobs, pains and gains to products, pain relievers and gain creators.
    Revenue Models
    Subscription, usage, transaction, licensing, marketplace, ads — pick what fits value delivery.
    Cost Structure
    Fixed vs variable, cost drivers, economies of scale and how they shape strategy.