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    Course · Business Strategy trackStrategy

    Financial Strategy

    Capital, cash and unit economics as strategic tools — how you fund, price, invest and grow without breaking the model.

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    Facilitator guides, practice worksheets and completed examples for running this with your team.

    Brainstorm
    Grid of sticky notes to fill in.
    2×2 Matrix
    Plot ideas on two axes (Impact vs Effort).
    Mind Map
    Central idea with branches.
    Retrospective
    What went well, What didn’t, Actions.
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    Business Model
    How the business creates, delivers and captures value in one coherent design.
    Business Model Canvas
    Nine building blocks (customers, value, channels, revenue, resources, activities, partners, costs).
    Value Proposition Canvas
    Match customer jobs, pains and gains to products, pain relievers and gain creators.
    Revenue Models
    Subscription, usage, transaction, licensing, marketplace, ads — pick what fits value delivery.