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    Course · Go-to-Market trackTactic

    Feedback & roadmap loop

    Close the loop from customer feedback to product decisions.

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    Facilitator guides, practice worksheets and completed examples for running this with your team.

    OKR Planner
    Objectives with 3 Key Results each.
    30–60–90 Roadmap
    Now · Next · Later with owners.
    Growth Loops
    Map self-reinforcing loops · pick 1 to invest in.
    Kanban
    To do / Doing / Done columns.
    Define · Execution Roadmap
    Stop dreaming — sequence the bets.
    Define · Growth Execution
    Loops + channels + experiments + owners.
    Strategy this executes

    The strategic decisions this play depends on.

    Retention
    Strategy
    Keep customers engaged, adopted and loyal beyond the first renewal.
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    Keep going
    GTM Strategy
    The plan for who you sell to first, through which channels, with what motion and what proof.
    ICP
    The ideal customer profile — firmographics, triggers and fit criteria.
    Buying Committee
    Map the roles that influence, decide, sign and block — champion, economic buyer, technical, blocker.
    Product Launch
    A launch playbook: positioning, sequencing, assets, sales enablement and press.