Workshop · Discovery
Customer Interview Script
Pull real jobs and pains out of 5 buyer calls.
30 min per callPM, designer, founder (rotate notetaker)Intermediate
Workshop flow
How the session unfolds
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Deliverables
What participants leave with
- 5 transcripts feeding into JTBD Synthesis.
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A full facilitator guide, practice worksheet and completed example for this workshop are on the way.